Finding the right location
Location accounts for most of a machine’s success. Here is the method, whether you are looking for a venue or already own one.
Five steps to place your machine
Spot the venues
Look for footfall and waiting time: shopping arcades, cinemas, bowling alleys, gyms, stations, leisure parks, hotels.
Watch the flow
Go at different times and count the visitors, especially families or the audience your machine targets.
Propose a deal
Fixed rent, a percentage of revenue or a mix: a percentage often reassures the owner at the start.
Check the technical side
Suitable power socket, floor space, access for restocking, mobile network or Wi-Fi for remote monitoring.
Sort out the formalities
Written agreement from the owner, public liability insurance, hygiene rules for food, business status.
Questions to ask the owner
- How many visitors per day, and at what times?
- Which exact spot is available, and with which power socket?
- What access hours for restocking?
- What commitment period and what notice?
- Is there exclusivity on the product type?
Points to watch
- Calculate with cautious assumptions, not with the best figures seen online.
- Include rent, electricity, consumables and your time.
- For food, check with the local health authorities.
- Have the location contract reviewed if the commitment is significant.
Do you have a high-footfall venue?
Shopping centres, parks, cinemas, stations, gyms: you have two options.
Buy and operate
You buy the machines, keep all the takings and choose a wrap in your colours.
Request a quoteHost an operator
You offer a spot and receive rent or a percentage. Tell us about your venue: we can put you in touch with interested operators.
Tell us about my venueThis information is general and does not replace legal or tax advice. Rules vary by country, region and municipality.
Need an opinion on a location?
Describe the venue you have in mind: we help you choose the most suitable machine.